The DHARMA Initiative

In 1973, Neal and George co-founded the DHARMA initiative (yeah, those Lost guys got the idea from us), in an effort to prevent the pending apocalypse. Also, to make peanut butter that won't stick to the roof of your mouth. Unfortunately, there are those who oppose such a peanut butter, and we have been at war with those Hostiles (or "Jiffys" as we also call them) ever since. We called the Four Horsemen of the Apocalypse and asked them to hold off for a while. Since they too like peanut butter that doesn't stick to the roof of your mouth they agreed to wait until we have perfected our recipe. We've since stopped research on peanut butter, but don't tell the Horsemen.